Articles

Marketing intelligence, written from the field

Practical guides on yacht marketing, real estate video, event promotion, and growth for South Florida businesses. Every article draws on real client work, not theory.

Yachting

How to Market a Yacht for Charter: 9 Strategies That Book Weeks

Marketing a charter yacht comes down to three engines: cinematic video that sells the experience, search visibility on Google and AI assistants, and relationships with brokers and past guests. These nine strategies build all three.

July 2026Read →
Growth

How Much Does a Marketing Agency Cost in 2026? Real Numbers

Most small businesses pay $2,500 to $10,000 per month on retainer, $100 to $250 hourly, or $5,000 and up per project. Here is what you actually get at each level, and how to avoid paying for the wrong one.

July 2026Read →
Real Estate

Does Video Actually Sell Homes Faster? What the Data Says

Video wins on attention: listings with film draw more inquiries and better-qualified showings than photos alone, and that attention shortens the timeline on a well-priced home. Here is what the data actually supports, and where the famous statistics get oversold.

July 2026Read →
Yachting

The Complete Guide to Yacht Charter Marketing in 2026

Yacht charter marketing in 2026 runs on three engines: cinematic video that sells the experience, search visibility across Google and AI assistants, and direct relationships with brokers and past guests. Here is the full playbook.

July 2026Read →